This is another item I picked up at Sunshine Market in NYC (right near Bryant Park!). This little snack was $1.99 and quite clearly purchased due to the crazy packaging. What is going on here?!
Upon a little research back at home, I discovered that Bikkuriman was one of the first real item trading trends to hit Japan. In the late 80s you could buy one of these little wafer snacks relatively cheaply and each included a sticker. Some stickers were rarer than other and (sound familiar anyone?) the holographic varieties were the most collectible of them all! I'm assuming Bikkuriman spawned some games and cartoons based on my image search but I didn't fully look into that segment of the franchise.
The packaging is nuts! There are so many odd looking characters that I don't know where to begin.
The wafer itself is packaged in a little paper tray and was preserved nicely. I can't say the treat itself was overly impressive. It was not much different than those inexpensive wafers you find in any supermarket.
The real winner here was the sticker. Surprisingly, I did not know there was a sticker included when I bought it! This turtle is clearly smoking a cigarette and kind of grimy (good luck finding a smoking animal sticker for kids in the US!). His title is "tasuketa kame" which means something along the lines of helpful turtle. I'm not sure what sort of help this turtle provides and I hope I never need his particular brand of assistance.
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